The 2017 Dulux Colour Forecast, ‘Antidote: A Colour Cure’, has been unveiled, presenting a restorative remedy to the pressures of modern life through connection, tactility and balance.
“We are presenting a visual cure through colour, with palettes that will promote tactility and warmth as a remedy to excessive screen time; offer globally-inspired hues to remind us how we are all connected; suggest saturated colours to combat our overdose of cookie-cutter style, and, as a balance to these bold palettes, administer cool tonal hues that draw inspiration from raw minimalism.”
Four distinct trends, Sentience, Chroma, Entwine and Construct, unite as an invigorating colour cure for the coming year. The colour palette of each trend encapsulates texture, depth and vibrancy to replenish the senses and provide a fresh perspective.
The Sentience trend re-discovers colours which are soothing and tonal, providing relief from the pressure of screens and monitors. Tactile moments are savoured and the inherent nature of materials is celebrated.
Post-modern and retrospective references are present but indistinct, with simple forms and vivid colours remaining highly contemporary and accessible.
Forging a connection between tradition and modernity, the trend focuses on the simplicity of weaving and its unique heritage, representative of acceptance and tolerance.
A solid foundation inspires the Construct trend, a fusion of luxurious and industrial elements which accentuates architectural details.